Compelling Content as an Online Marketing Strategy

Creating compelling content as an online marketing strategy should be a no brainer for anyone with any sort of online marketing chops. Yet it still amazes and dismays me the number of so called professional search marketers (SEO) who insist on taking the lazy way out. Link building is dead as an online marketing strategy. […]

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Klout Perk – A Day at Sonic RS Stunt Driving School

Do you pay attention to your Klout score? If you are looking for some off the hook “perks” make sure you have a decent Klout score. My Klout Score is in the low 60′s, fluctuating between 60 and 62, which is not bad. In early June I received what has been my best Klout perk […]

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Efficient TTC App for Apple iPhone iOs now available

If you are a regular TTC user you probably have it all figured out which car to enter to exit closest to the exit of your destination station. But what if you were going to a different station and wanted to get off close to the exits? Well there’s an app for that of course. […]

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Remove AVG Secure Search Toolbar

AVG Secure Search Toolbar hijack your browser? Do you want to know how to remove AVG Secure Search Toolbar? AVG Secure Search Toolbar hijacked my Chrome and Firefox browsers and I wanted to remove AVG Secure Search.  I searched “how can I remove avg secure search”; what did I find? Lots of people who also […]

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How to identify strange search queries

I was going through the list of the search queries used by searchers to find items of interest to them on newmediamike.  I was seeing how many times newmediamike appeared for a certain term, the number of clicks and the average rank for that query. Typical analysis of keyword traffic. I was maybe not laughing, […]

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Penguin 2.0 – Why I am not worried

Matt Cutts announced a major algorithm change was coming soon. It has been dubbed Penguin 2.0 and news of it’s pending release whipped the SEO community into a lather about the effects of Penguin on their SEO efforts. Currently Penguin is a filter on link quality sitting atop of the Google ranking algorithm. This filter […]

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Stop Calling it Content Marketing, it’s Search Marketing

Content marketing joins SEO in the ranks of terms I do not like used to describe the industry I work in. I have already ranted about how I feel about the use of the term SEO. In the early days of the Internet we optimized for the search engines, but anyone still doing that in […]

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