Since receiving my last Klout perk of a day at Chevrolet Sonic Stunt Driving School I’ve been trying to figure out how to increase my Klout score and keep those perks rolling in. On the Klout dashboard there is an indicator of how well your content was engaged. Most of my Klout score boosts come from Facebook engagement. My Facebook friends are your typical mix of family in Canada, the US and Scotland, friends, college friends (the first batch I added to FB), former co-workers, former bosses (!), neighbours, social media friends and ex girlfriends and my ex-wife. So getting engagement from Facebook is easy. Getting engagement on Twitter though is a bit tougher.
I came across this list of ways to increase your re tweet rate. There are some basic tips that will help you get your tweets retweeted more. Some are obvious and others may surprise you. I’ll definitely be using more of these techniques to improve my retweet engagement on Twitter and boosting my Klout score for more perks!
10 tips to increase your Retweets
- Ask for a retweet (eg. “Please ReTweet”) – like the old adage says, if you don’t ask you won’t know. “Please ReTweet” has a 51% retweet rate vs. 39% for “Please RT” and 12% for neither.
- Tweet links – links are a great source of re-tweets especially if they are links to useful sites.
- Pick the right time of day. According to the article Tweet between 12-2 for best results. This is new to me.
- Leave room for a retweet . The ideal length for a tweet for retweeting is between 71-100 characters. This is my pet peeve with tweets. I sometimes see a great tweet I would like to share but the original Tweeter didn’t leave any room. If I edit the re-tweet I always let the other person know.
- Use hashtags – try and use hashtags people are already using so your tweet can get found easier
- Include one of the top retweetable phrases – see infographic below
- Pick the right day of the week, which according to the article again is Friday.
- Don’t make the tweet about you!
- Tweet the latest news
- Tweet about Twitter – apparently retweets about Twitter get over 200% re-tweets!
A key take away here is to structure your Twitter content the same way you structure all your content. By providing useful information, answering questions, providing solutions etc, you will not only increase the chances of your web content being shared, but by applying the same techniques to Tweeting you can likely increase your engagement rate.
Happy Tweeting! Be sure to follow me – newmediaMike on Twitter.