newmediaMike

Twitter Updates for 2008-08-06

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• @jeffpulver - “sounds” like you are having a great time. #
• @JustinKownacki - I’m Canadian and I think the same thing about your country. Sorry Dude. #
• Just got off the phone with a potential SEO client who wants to email over 185k names he bought from some “Asian” guy … I had to ask … #
• “Do you know what spam is?” - his reply - It’s not spam but promotion for my business. **sigh** #
• Raise your hand if after reading the Drunk Idiot’s Guide to Twitter http://tinyurl.com/648ozu you tried to follow @rosswolinsky? #
• wishing I was this good at photoshop: http://tinyurl.com/2yr26e #
• @JustinKownacki - I live in Toronto - we didn’t elect any Conservatives. #
• Note to self - if you send a direct message, make sure you check for replies. Or in the immortal words of HJ Simpson - “D’ohh!” #
• How to make a custom Twitter background - http://tinyurl.com/3563mx - I’m definitely checking this out tonight. #

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Daily SEO Tip - Google juice

Google Juice? What the heck is Google juice? This is a relatively new word to me, and I was surprised when I found out what it really is. Google Juice, in essence, is the value that Google gives to your site, for having a link from a good site. The value adds up for each link, and you get better search rankings! I knew that Google placed a lot of value on links to your site, but I wasn’t aware of any special term for this.

Google’s algorithm for ranking sites depends on several factors, some of which maybe unknown even to employees of Google.  There is one thing that everyone can agree on, the algorithm is complex. Besides all of the meta tag information, uniqueness of your content and the age of your domain/site are some of the key factors.

And one of the biggest factors, apart from original content, is the number of links to the site. When there is a higher number of links to the post, Google considers the site to be more authoritative, since more sites have linked to the source.

Google will send out their Googlebots to crawl and index your site more often if you have inbound links. Thus, Google Juice is invaluable to your success in optimization for Google.

But the caveat to good Google juice is quality links coming into your site. Don’t fall prey to setting up links on spammy directories as they can dilute your Google juice. And who likes diluted juice? I don’t and I’m sure you don’t either.

Tags: Daily SEO Tip, Google, Google juice, page rank, SEO

Paris Hilton Campaign Video

I know a meme/bandwagon when I see one, so here is the latest and hottest viral video online right now:

The video went live on Funny or Die just last night, but has already been viewed more than 3 million times, making it the 6th most popular video of all-time on Will Ferrell’s much-hyped (and heavily funded) video startup. At this rate, Paris could challenge the video that first put the site on the map – The Landlord, which has now been viewed more than 58 million times.

As Paris herself would say “That’s hot!”.

Tags: Funny or die, John McCain, Paris Hilton video, The Landlord video

AOL to be split up

A dinosaur from the early days of online communities may finally be put out of it’s misery.

The blogosphere is a twitter today about the breakup of AOL and Time Warner. Which was one of the most asinine mergers to begin with, but after many years of trying to make it work, the higher ups at Time Warner have finally decided to cut AOL loose.

So now the squabbling begins, who is going to get AOL? In my mind the question should be - Who would want AOL?

I always considered AOL the Internet on training wheels. Does anyone else remember the floppies with AOL software on them? Or the CD ROMS that were so plentiful some people made art out of them? When I first ventured online in 1995, I did so with CompuServe and my 14.4 modem connected to my 286.

A lot of my co workers at the time were on AOL so after a lot of cajoling I finally succumbed and joined. I wasn’t overly impressed as it was just another CompuServe. Between the two of them, GEnie and Prodigy they were the original walled gardens. Everything in one place so you didn’t have to leave to go out into the internet. Actually with AOL you didn’t have internet access.  But like a boy from a small town who has got a taste of the big city, once I ventured out into the web there was no looking back to CompuServe or AOL.

I also remember that trying to QUIT AOL was a nightmare. They charged my credit card for several months after I quit and it took a lot of teeth pulling with their customer “service” to get my card credited. I wasn’t alone, AOL was the target of many lawsuits and one blogger posted his communications with AOL on a very famous post.

For many AOL and it’s users became quite a joke. Except for the occasional news story as far as anyone I knew was concerned AOL once mergd with Time Warner was a thing of the past.

So let Yahoo and Microsoft squabble over AOL, it’s been dead in my mind for years anyway.

Tags: AOL. Time Warner, Compuserve, GEnie, microsoft, Prodigy, split, walled garden, Yahoo