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Daily SEO Tip - Include Real World Information

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Be sure to include geographical information like your real world address on your pages. Your information should be included in HTML so the spiders can read it.

A whole new breed of spiders is looking for area codes, postal codes and city names, to assist searchers in finding stores and services near their location. Also include your phone number. I have mine in my title tag so it shows up in the search results, I’ve had numerous people tell me they didn’t even visit my site, but just called me directly.

Doing so will allow you to come up ahead of the competition when someone searches for your business… in Toronto or a specific geographical region.

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